Saturday, January 25, 2020

Boeing Company Essay -- Strategic Planning, Case Study

Boeing’s management has been concentrating on diversification of the overall company activities. The management has a concept that oversees the diverse employees, business partners and customer relations are important to creation of advanced aerospace services and goods for the diverse customers around the world. It has concentrated on creating good working conditions for its employees through creating an environment that is conducive. The environment refers to a welcoming, engaging and respectful environment with chances for both professional and personal development of the employee. Through this plan the management has increased productivity, creativity, quality and innovation in the company. Boeing has companywide diversification strategy, vision, mission and objectives which guide a variety of internal events and processes. Moreover, Boeing seeks to progressively improve its processes and facilities for all the workers, including incorporation of ergonomics that lead to more comfortable products technologically and investments that result to safer working places. Boeing has set a five-year goal to improve its work safety level by 25 percent by 2013. To achieve this it is adopting a single, enterprise wide safety management structure at its major producing plants that conforms to OHSAS 18001, and an internationally known occupational safety management system standard. Moreover, Boeing seeks to have a positive and tangible effect on its surrounding which are a more importantly areas where its employees live. It also has company policies, systems and procedures for making its decisions that are aimed at showing the right image of Boeing (Boeing, 2011). Through the above plans Boeing aims at systematic improvement on every a... ...ons. Boeing has relied on well trained and educated employees who do not require a lot of supervision to achieve a single target in groups. Hence management plans can easily be integrated to these short term targets. Contingency plans are executed for specific situations when things do not go as expected. Boeing employees work as a family in executing services and are determined to make corrections so as to achieve customer satisfaction (The Houston chronicle, 2011). Reference List Authenticity consulting, LLC (2011). All about Strategic Planning. Retrieved from; http://managementhelp.org/plan_dec/str_plan/str_plan.htm Boeing (2011). The Boeing Company. Retrieved; http://www.boeing.com/ The Houston chronicle (2011). Example of tactical planning in business. Retrieved from; http://smallbusiness.chron.com/example-tactical-planning-business-5102.html

Thursday, January 16, 2020

Under Armour Case Write Up

Problem Under Armour has become one of the most successful performance apparel brands in the United States. Despite its recent successes, Under Armour does have a few problems that could adversely affect its future sales. One general environment issue is how the current economic situation in the United States will affect Under Armour’s sales. As consumers change their buying habits it could hurt its sales severely. Two, Under Armour needs to consider how its lack of a diversified supply group impacts its bargaining power. Roughly 75 percent of its fabric is purchased from only six distributors.Three, the company should consider diversifying its product line beyond its current sports apparel majority. Under Armour doesn’t have as much brand recognition in spring/summer sports such as soccer and basketball. Lastly, Under Armour should be more aggressive in expanding to European and Asian markets. Currently, Under Armour heavily relies on U. S. market and there are tremend ous potential consumer power in Europe and Asia. General Environment Analysis There are a variety of different external factors that influence the amount of success Under Armour is able to achieve.One of the biggest factors negatively affecting the firm is within the economic sector. Consumers are spending less money in the retail market. This decrease in spending is causing a broader economic downturn. As a company who sells its products at premium prices, this downturn threatens to damage the company’s sales and decrease profits. There are also several different opportunities offered by the general environment. Under Armour products are useful to athletes. Regardless of the country in which a sport is played, high quality, breathable apparel and durable, innovative equipment are always useful.Because of the cultural transcendence of its products, Under Armour is pursuing international diversification. Their strategy is one of regionalization, allowing top managers within ea ch region to run almost like a subsidiary, reacting to local preferences and competitors. â€Å"Researchers have found that international diversification can lead to greater operational efficiency, which ultimately leads to higher financial performance. † The move toward a more global firm should help the firm to grow, increase profits, and improve brand recognition worldwide. Additional threats and opportunities facing Under Armour are exhibited in Appendix A.

Wednesday, January 8, 2020

Essay Work Motivation - 1804 Words

Introduction What is motivation? Motivation is difficult to explain and even harder to turn on in people. Webster defines motivation as an act or process of motivating; the condition of being motivated; a force, stimulus, or influence: incentive or drive (Motivation). It is most often the job of the manager to use motivation to drive its employees to accomplish acts which they normally would not have done. The study of motivation helps managers understand what prompts people to initiate action, what influences their choice of action, and why they persist in their action over time (Daft and Marcic 444). Over the years many theorist have studied the human condition of motivation, and learned various techniques to help managers†¦show more content†¦These five are physiological, safety, belongingness, esteem, and self-actualizationÂâ€"that exists in a hierarchical order and can be compared to climbing a ladder. Once a lower level need has been fulfilled, the person seeks to fulfill the next higher level. This progression leads to self actualization as being the highest level (Daft and Marcic 447-49). Behavior of individuals at work Another best known contributor to the behavior of individuals at work was Douglas McGregor. McGregor had an extensive background in management and consultation; he was also a trained psychologist (Daft and Marcic 37). In 1960, he published a book called, The Human Side of Enterprise. In his book he examined two models which he called Theory X and Theory Y. The Theory X management assumes most people prefer to be directed, are not interested in assuming responsibility, and want safety above everything. Management attempts to structure, control and closely supervise their employees with no opportunity to fulfill themselves. On the other side of the spectrum, McGregor developed Theory Y, which describes individuals behavior differently. 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